I am in a period with my on-line business where I need focus. Part of what I need for focus is to eliminate distractions. One major distraction is email.  Over time, it is so easy to get on a lot of internet marketer’s email lists. (The money is in the list, right?) This happens in various ways: signing up for free stuff, buying stuff, and being spammed.  One thing that I am finding out, that the money is in your list.  When I get over-subscribed, then all these emails waste my time that I could put to better use making money.

I am taking a multi-pronged approach to eliminating this distraction:

• Deciding which emails I truly value.  These are not constant streams of email sales pitches, but rather provide me with useful information and tips within the email.
• Unsubscribing from emails that either I don’t recognize or that I have not found to be valuable.
• Marking spam emails. Some are true spam and others are spammy. By spammy I mean emails that don’t offer an opt-out, even though I know how they got my email address.  What else can I do when they don’t offer a means to unsubscribe?

This is what I will be doing, every time I work my in-box – eliminating distractions from email.